METHODOLOGY

ENGINE conducted a literature review and in-depth interviews with three industry experts.

In addition to searching various subscription content aggregators that index a wide variety of business trade and consumer publications, ENGINE identified numerous other sources that came from industry magazines and websites, mainstream news sources, and consulting and analyst firms. Sources are cited throughout this document.

The following are the credentials of the experts interviewed:

VENKAT VENKATRAMAN, Professor of Management, Boston University Questrom School of Business: Prof. Venkatraman studies how established companies recognize and respond to digital technologies. He believes we have seen the first- wave of transformation in asset-light settings such as software, music, media and entertainment and we are likely to see asset-heavy, information-rich sectors such as automotive, logistics, healthcare. agriculture and logistics go through significant shifts. He is currently extending the work published in his book, The Digital Matrix: New Rules for Business Transformation Through Technology into a new book focused specifically on asset-heavy sectors.

JEFFREY SCHAUBSCHLAGER, Principal Consultant, 3pointsDIGITAL: A specialist in digital strategy, data strategy, Jeffrey Schaubschlager is a successful leader and consultant with large transformation in numerous industries. He brings a wealth of experience and talent for putting a digital lens on a company’s data and business models. He guides executive leadership teams in developing digital business strategies and the related transformation success roadmaps. His expertise in digital transformation spans strategic planning, Agile product development, technology execution management and the related data and insights. A proven expert on how to leverage data through the use of APIs, Insights and Analytics, and next generation digital platforms to evolve a company, Jeffrey has spoken internationally at numerous conferences including the renowned BAPI Conference (Business of APIs) and the API Strategy Conference.

VINOD GALANI, Digital Transformation Strategist, JP Morgan: A visionary, strategically focused leader specializing in digital transformation advisory, Vinod Galani provides strategic direction and turnaround leadership for local and global business. Drives sales growth through the right global digital strategy, innovation, business processes, and alliances. Achieves operational excellence as a champion for growth, continuous improvement, and change management. Positioned companies and teams to out-compete, out-innovate, and outperform market and industry benchmarks. His career has moved from working on the details of implementation to an increasingly strategic work, leading to his current expert and advisory role.